Some of the fashion crowd may be skipping over LFW, but Markus Lupfer’s AW14 presentation stoically celebrated all things British. While guests washed down fish and chips with a G&T, the models hung out in the Markus Café (where a cup of tea was 20p…maybe continuing the pre-inflation 60s inspired theme of the collection) wearing structured dresses in rose print jaquareds, bomber jackets and café slogan sweatshirts.

Markus Lupfer AW14

The hair team was led by Halley Brisker, using Bumble and Bumble. Designed to mark an evolution of the Markus Lupfer girl from her ‘cute’ teens to ‘cool and gritty’ early twenties, Halley emphasised the hair was ‘achievable’, inspired by Sunday bed head…but with a neat middle part. The hair was loaded with Prep, Thickening Hairspray and Surf Spray from the hairline to the ends to add texture, before being parted into a strict middle parting and blasted with a hairdryer. The lengths of the hair were then twisted and pinned up until completely dry to leave a little natural wave. To finish, Pret-a-Powder was used on the ends to break up the texture.

The makeup look was devised by Lucy Burt, using Liz Earle, inspired by ’1960s with a Manchester edge’. Starting with skincare, the models were treated to a quick facial massage with Superskin Concentrate to leave the skin plumped and glowing. Skin Repair moisturiser was applied with Sheer Skin Tint immediately afterwards to leave an extra dewy finish. Light Reflecting Concealer was used to highlight the temples, cupid’s bow, centre of the nose and under eyes. Radiance Glow Bronzer was applied to the cheeks and temples for a soft contour. Brows were filled in but not shaped to leave a natural finish. Each girl was then given a bespoke 60s inspired liner shape depending on her eye shape.

Markus Lupfer Presentation AW14

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Charlie May was the first show I dropped into at London Fashion Week. I’ve followed Charlie May on Instagram for a while for her beautiful minimalist style, but only recently realised a) she has a blog and b) she was designing under her own name.

The hair was created by Mari Ohashi, using Bumble and Bumble to create a sleek low pony tail that looked as if it had been caught by a gale. The inspiration was the windswept, natural surroundings of Devon, where Charlie May grew up…but it seemed appropriate for the very windswept Thames that the show’s OXO2 venue overlooked too.

The hair was parted at the side of the head, Thickening Full Form Mousse was smoothed through the top section before being rough dried and smoothed into a low ponytail at the nape of the neck. Brilliantine was then smoothed through the ends and a small piece was pulled out from behind the ear and sprayed with Dry Spun Finish. On the brunette models, Cobalt Spray Chalk was added to the pulled section for a maritime nod. To finish, Classic Hairspray was sprayed across the front section and the hair was blow dried flat against the head using a hair net.

Charlie May AW14

The makeup look was created by Thom Walker, with the same minimal, natural inspiration as the hair. He told me he had used Bobbi Brown’s BB Cream on the girls, to create an even, semi-matte finish. To add a sporty flush to the cheeks, Thom used MAC Cremeblend blush in Posey. Brows were lightly defined and a slight gloss was added across the eyelids. The look was finished with natural, balmed lips.

Charlie May AW14

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On Sunday the Pringle AW14 presentation was shown in The Savile Club in Mayfair. Founded in the 18th century it provided the perfect contrast to the brand’s innovative new take on knitwear. Head designer Massimo Nicosia collaborated with architect and ‘material scientist’ Richard Beckett to create an incredible rethink of Pringle’s heritage knitwear. Blending cashmere and synthetic fibres, argyle sweaters were brought to life with mesmerising 3D detailing that compels you to take a second glance.

Pringle AW14 Hair and Makeup Look

The hair for the show was created by Shon, using Bumble and Bumble. Inspired by a ‘Cool Strong Brit Girl’ the aim was to create natural texture whilst still being able to tuck the hair into the clothing (that hair tuck isn’t going anywhere!). The models’ hair was blow dried with Thickening Hairspray throughout before being tonged. By twisting and wrapping the centre sections on top of themselves, the stylists created thick, flat and natural looking waves. The hair was then brushed out, adding Brilliantine for separation through the ends and Does It All Spray for light hold.

Pringle AW14 Pringle AW14

The makeup look was pared back and natural, with a lightweight but full coverage foundation applied to cleansed and well moisturised skin. The cheekbones were lightly shaded with brown-tinted cream colours. On the eyes, MAC ‘Root’ and ‘Dusk’ eyeshadows were combined with Egyptian Magic and tapped onto the eyelids for a sheer wash of warm brown. A small amount of brown mascara was applied to the top lashes only for subtle definition. Eyebrows were naturally shaped and brushed up with more Egyptian Magic and the look was finished with lightly moisturised lips.

Pringle AW14Pringle AW14

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